• NX software replacing legacy CAD solution to enhance design quality and reduce time-to-market
• Siemens’ robust technology capabilities, best practice methodologies and strong technical support are key to competitive selection

Dongbu Daewoo Electronics, a consumer electronics manufacturer in Korea, has selected NX™ software, from Siemens’ product lifecycle management (PLM) software business, to help develop a wider range of more efficient and eco-friendly products. Replacing its previous system with NX, Siemens’ flagship solution for integrated computer-aided design, manufacturing and engineering (CAD/CAM/CAE), Dongbu Daewoo Electronics can apply various design methods, enabling them to enhance competitiveness by improving design quality and shortening product development time. Implementing NX should also prepare the company to expand into various fields such as medical equipment, office devices and kitchen appliances. By expanding their electronic product portfolio, Dongbu Daewoo Electronics hopes to reinforce its position as a leading high-tech electronics company.

"As a global electronics manufacturer, we are continuously expanding our product lines and require a design environment that enables smarter products to be launched at a faster rate,” said Seung Gab Lee, Chief Engineer, Technical Strategy Team of Dongbu Daewoo Electronics. “The optimized design and data management environment provided by Siemens PLM Software will help us transform product design and achieve our objective of boosting our product competitiveness for the global market."

Replacing its legacy CAD software with NX is expected to help Dongbu Daewoo Electronics establish a fully integrated 3D product development process, providing seamless integration with its digital lifecycle management solution for efficient CAD data management. Dongbu Daewoo Electronics selected Siemens PLM Software, not only for its robust technology and diverse best practices, but for its solid technical support.

“As products become smarter and more complex, design competitiveness leads to product competitiveness, making optimized design processes essential,” said Il Han, Country Manager, Siemens PLM Software Korea. “Based on our capabilities and experiences of deploying CAD systems in various industries, Siemens’ software should help Dongbu Daewoo Electronics improve design and development capabilities, enabling them to realize their vision of becoming a top-tier high-tech electronics company.”